Christian MichaelsSep 4, 20184 min read5 Ways Written Website Content Drives Online SuccessWebsites are complex beasts, but the trick to success is making them as simple as possible for your users to find and to use. Whilst...
Christian MichaelsJul 25, 20183 min readMinimalism versus Maximalism in Web DesignJust as Abba’s high knee length boots and Mick Jagger and the likes’ drainpipe trousers have made their comeback in recent years, so do...
Christian MichaelsJul 16, 20183 min readVisual Hierarchy in Web Design: What is it and Why is it Key to Online Success? (Part Two)A week has passed and we are back on track with all things visual hierarchy in web design. In our last article we began by sharing what...
Christian MichaelsJun 11, 20183 min readWeb Design that Walks the Walk: Should We All Look to Use Video on Our Websites?If you have kids, you will have experienced the hierarchical powers of video. You will have tried to ask your son or daughter to, for...
Christian MichaelsMay 22, 20183 min readWeb Design that Works: Why Creative Typography is Trending and How to Make the Most of ItLike the evolution of fashion hitting the high street, the trends in web design are ever-changing. In fact, with the speed of...
Christian MichaelsMay 9, 20183 min readOnce Upon a Time There Was a Beautiful Website: Why Successful Web Design Uses StorytellingFrom the Greek chorus to the British bards and narrators in the Christmas pantomime to bedtimes with your kids, a love of storytelling is...
Christian MichaelsApr 23, 20183 min readWhy a Smart Website is a Must for Small Businesses and Start-UpsWhether or not your website is for Ecommerce, it is the ultimate platform for building your brand, creating an online presence, and...
Christian MichaelsApr 9, 20183 min read5 Web Design Bad Habits To AvoidWeb design incorporates a number of factors, which well managed will work together to give the ultimate online presence to your business....
Christian MichaelsSep 27, 20173 min readWhy Branding is Important for Small BusinessesAll successful businesses start with a great brand. For many small businesses, the day to day tasks involved in running operations come...
Christian MichaelsAug 21, 20172 min readThe Importance of Branding for your Marketing StrategyBranding is the fundamental element of your business’s identity, but it is difficult to pinpoint exactly what makes branding successful....
Christian MichaelsOct 27, 20162 min readHow a Branding Agency Can Bring Your Brand To LifeCarving out a unique brand identity in a competitive marketplace is a complicated undertaking. Not only does a brand have to be...
Christian MichaelsNov 17, 20152 min read4 Reasons Why You Should Get a Branding Agency Involved in Your Next Company FaceliftThere comes a time when every company – no matter how big or small – feels the need for an image change. In the past, Apple has gone from...
Christian MichaelsMay 5, 20145 min readCorporate Branding: What it is, and how to get your Brand Identity RightThe topic of branding is one of the most interesting and relevant concepts for many businesses. A brand is something that you should be...