Christian MichaelsOct 3, 20183 min readExcite, Delight & Inspire Sales: Share your Brand Message with Content MarketingRemember at school there were two types of teacher; there were the ones who would drone on endlessly with a stream of indigestible...
Christian MichaelsOct 1, 20183 min readDon't Fear the Rebrand: Here are 4 Rebranding BenefitsWhether it is jumping from a plane or catching a spider, getting over our fears makes us stronger. What does that have to do with...
Christian MichaelsSep 24, 20183 min readIs it Time for a Digital Marketing Makeover?Sir David Attenborough knows better than most that in the wild, it is survival of the fittest. The same can be said for the World Wild...
Christian MichaelsSep 21, 20183 min readWhy a Small and Mighty Marketing Agency is a WinnerThey say that big things come in small packages, and that is certainly the case at Christian Michaels. As a compact marketing powerhouse,...
Christian MichaelsSep 10, 20182 min readSize Doesn't MatterWe all know the phrase; it’s not the size of the dog in the fight, it’s the size of the fight in the dog. While the team at Christian...
Christian MichaelsSep 4, 20184 min read5 Ways Written Website Content Drives Online SuccessWebsites are complex beasts, but the trick to success is making them as simple as possible for your users to find and to use. Whilst...
Christian MichaelsAug 6, 20184 min readCan’t Crank Up Those Conversion Rates? Here Are 5 Ways Websites Go WrongWe all know about SEO, or search engine optimisation. If your website isn’t returning the sales and enquiries that you expect the...
Christian MichaelsJul 2, 20183 min readUnderstanding Great Web Design is all about Understanding Human PsychologyIt doesn’t take a degree in psychology to get it right. Great web design can be crafted from assessing what we, as humans, respond to in...
Christian MichaelsJun 11, 20183 min readWeb Design that Walks the Walk: Should We All Look to Use Video on Our Websites?If you have kids, you will have experienced the hierarchical powers of video. You will have tried to ask your son or daughter to, for...
Christian MichaelsJun 4, 20184 min read4 Reasons Small Businesses and Start-Ups Should Use a Local Web Design Agency for Their WebsiteSmall businesses and start-ups are springing up like daffodils, all hoping to get their fill of sun-soaked online success. After all,...
Christian MichaelsMay 31, 20183 min readEcommerce Web Design: How Graphics Can Give Your Business the Growth it DeservesAny and all Ecommerce websites must be designed with the user in mind, project your brand identity, and provide relevant, informative,...
Christian MichaelsMay 22, 20183 min readWeb Design that Works: Why Creative Typography is Trending and How to Make the Most of ItLike the evolution of fashion hitting the high street, the trends in web design are ever-changing. In fact, with the speed of...
Christian MichaelsMay 15, 20183 min readA Clear Route to Web Design Success with Easy NavigationWe’ve all experienced the frustration of not being able to find the fitting rooms in a clothes shop, or the fire from not being able to...
Christian MichaelsMay 9, 20183 min readOnce Upon a Time There Was a Beautiful Website: Why Successful Web Design Uses StorytellingFrom the Greek chorus to the British bards and narrators in the Christmas pantomime to bedtimes with your kids, a love of storytelling is...
Christian MichaelsMay 1, 20183 min readWeb Design which Maximises Conversions: Landing Page OptimisationLanding pages are the gateway to your website and they need to work to covert. Whether you are managing your company’s marketing campaign...
Christian MichaelsApr 4, 20183 min readWhy Your Content is Key to a Successful Website Design'Content is King’ is a phrase often thrown around amongst web designers, developers, marketers, and writers alike. In 1996 Bill Gates...
Christian MichaelsFeb 7, 20183 min readTurbocharge Website Conversion Rates with These 5 Simple StrategiesTraffic is typically considered to be the holy grail for any online business. Nevertheless, all the website traffic in the world is...
Christian MichaelsJan 23, 20183 min readThe Psychology of CTAs and How to Capitalise On itEffective web design means delivering a powerful and motivating message to your chosen target audience. The key to successful website...
Christian MichaelsJan 17, 20183 min read5 Reasons Why Outsourcing Web Design Makes SenseWhen starting an online business of any kind, one key decision takes precedence over all others: Take care of the design and development...
Christian MichaelsSep 19, 20172 min readA Guide to Content Creation for E-Commerce RetailersE-commerce retailers often find it challenging to create compelling, share-worthy content. Product pages and sales pitches tend not to...