Christian MichaelsNov 5, 20183 min readShould I Hire a Full Service Digital Marketing Agency?Yes. Here’s the thing; business is brutal. Exciting with the potential for huge rewards, but brutal. Every day new businesses pop up...
Christian MichaelsNov 2, 20183 min readNot Scoring the Sales? Here’s How Conversion Rate Optimisation Services Can HelpIt’s the Online Olympics. Your potential customer is in the starting blocks for the 110 metre hurdles. Make it to the finish line you win...
Christian MichaelsSep 4, 20184 min read5 Ways Written Website Content Drives Online SuccessWebsites are complex beasts, but the trick to success is making them as simple as possible for your users to find and to use. Whilst...
Christian MichaelsAug 21, 20184 min read5 Reasons Small Businesses and Start-Ups Should Use a Local Web Design Agency over a DIY WebsiteThe internet, it’s a tough world out there. For every business, achieving online success is the ticket to continued growth (and maybe an...
Christian MichaelsAug 13, 20183 min readThe Need for Speed: Why Optimised Loading Speed is Important for Online SuccessThe Need for Speed: Why Optimised Loading Speed is Important for Online Success We all know the Tortoise and the Hare parable. We are...
Christian MichaelsAug 6, 20184 min readCan’t Crank Up Those Conversion Rates? Here Are 5 Ways Websites Go WrongWe all know about SEO, or search engine optimisation. If your website isn’t returning the sales and enquiries that you expect the...
Christian MichaelsJul 31, 20184 min read5 Things You Need to Know About SEOSEO; it is one of those terms we hear flung about across the web, in strategy meetings, in conversation with marketing friends along with...
Christian MichaelsJul 25, 20183 min readMinimalism versus Maximalism in Web DesignJust as Abba’s high knee length boots and Mick Jagger and the likes’ drainpipe trousers have made their comeback in recent years, so do...
Christian MichaelsJul 9, 20183 min readVisual Hierarchy in Web Design: What is it and Why is it Key to Online Success? (Part One)We may all be adults here, but how many of us still love looking at a good children’s book? They are vibrant, easy to follow, and the...
Christian MichaelsJul 2, 20183 min readUnderstanding Great Web Design is all about Understanding Human PsychologyIt doesn’t take a degree in psychology to get it right. Great web design can be crafted from assessing what we, as humans, respond to in...
Christian MichaelsJun 18, 20184 min readWeb Design Disasters: 5 Things that your Website Should NOT FeatureHow do I make sure my business is successful? It is a question that any owner of a small business or start-up will ask themselves. As an...
Christian MichaelsJun 11, 20183 min readWeb Design that Walks the Walk: Should We All Look to Use Video on Our Websites?If you have kids, you will have experienced the hierarchical powers of video. You will have tried to ask your son or daughter to, for...
Christian MichaelsJun 4, 20184 min read4 Reasons Small Businesses and Start-Ups Should Use a Local Web Design Agency for Their WebsiteSmall businesses and start-ups are springing up like daffodils, all hoping to get their fill of sun-soaked online success. After all,...
Christian MichaelsMay 31, 20183 min readEcommerce Web Design: How Graphics Can Give Your Business the Growth it DeservesAny and all Ecommerce websites must be designed with the user in mind, project your brand identity, and provide relevant, informative,...
Christian MichaelsMay 22, 20183 min readWeb Design that Works: Why Creative Typography is Trending and How to Make the Most of ItLike the evolution of fashion hitting the high street, the trends in web design are ever-changing. In fact, with the speed of...
Christian MichaelsMay 15, 20183 min readA Clear Route to Web Design Success with Easy NavigationWe’ve all experienced the frustration of not being able to find the fitting rooms in a clothes shop, or the fire from not being able to...
Christian MichaelsMay 9, 20183 min readOnce Upon a Time There Was a Beautiful Website: Why Successful Web Design Uses StorytellingFrom the Greek chorus to the British bards and narrators in the Christmas pantomime to bedtimes with your kids, a love of storytelling is...
Christian MichaelsMay 1, 20183 min readWeb Design which Maximises Conversions: Landing Page OptimisationLanding pages are the gateway to your website and they need to work to covert. Whether you are managing your company’s marketing campaign...
Christian MichaelsApr 17, 20183 min readWhy Great Ecommerce Web Design is Crucial to Successful Online BusinessFor Ecommerce companies, their website is the platform on which all business is done. It is therefore imperative that it is optimised...
Christian MichaelsApr 9, 20183 min read5 Web Design Bad Habits To AvoidWeb design incorporates a number of factors, which well managed will work together to give the ultimate online presence to your business....